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Marketing Automation Specialist

Israel - Ramat-Gan · Full-time

About The Position

Elementor is seeking a self-motivated and passionate Marketing Automation Specialist to assist in the development and execution of our multi-channel marketing strategy. You will be responsible for the technical aspects of the marketing automation systems including implementation, integrations, QA, data auditing and finding viable solutions to technical requirements.

Responsibilities

  • Hands-on involvement in all technical aspects of Elementor’s CRM stack
  • Developing and maintaining designed HTML emails and templates (responsive & personalized) 
  • Ensuring effective and healthy deliverability of automation and broadcast campaigns using our CRM system (Braze)
  • Executing technical implementation of industry best practices 
  • Building and QA-ing campaigns and journeys to ensure compliance using briefs, accurate tracking, programming guidelines, content strategy, and evolving standard methodologies
  • Implementing tracking and reporting mechanisms to effectively monitor campaigns, share KPI’s and metrics with relevant stakeholders

Requirements

  • Advanced knowledge of HTML & CSS as it applies to emails.
  • Experience in operating a complex marketing stack includes several systems and platforms, with the ability to pinpoint problems, and find solutions.
  • Solid and up-to-date knowledge of current email marketing industry best practices, trends, and challenges (CAN-Spam/GDPR/CCPA compliance, responsive design, deliverability, testing, email performance metrics, etc.)
  • Detail-oriented, with demonstrated success in delivering multiple campaigns
  • Agile and collaborative team-mate with strong critical thinking, problem-solving capabilities and good communications skills.
  • Familiarity with Braze - a plus
  • Strong knowledge in Liquid lang. with the ability to code, manipulate and troubleshoot templates - a plus

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